In the March Issue
What's new at Reddaway
News & other stories
Industry news
Tips to make your life easier
By way of the highway
Get started shipping with Reddaway today
--Contact us via email to have an account manager help today

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--Find the Reddaway service center nearest your location

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The Reddaway residence

At 111 Center Street in Oregon City, OR a piece of Reddaway history rests amongst the willows and sun-soaked streets.

This front-gabled, transitional style home was constructed around 1926 by our company's very own founder, William Arthur Reddaway.

The Reddaway residence

The house's construction came just seven years after the company's founding, and was undoubtedly a monument to Mr. Reddaway's early success.

In 1919, the purchase of four trucks got Reddaway up and running.

In those early days, Reddaway shipped all manner of cargo--from fuel oil to personal belongings--within and between Oregon City and Portland.

Over the years, by virtue of its strength and versatility, Reddaway weathered the Great Depression, supported the war effort in the 40's, and expanded its service footprint throughout the western U.S.

The Reddaway residence

Today, Reddaway operates its fleet of 5,000 trailers out of 50 service centers, and employs 2,600 people.

Reddaway is the oldest continuously operating carrier in Oregon.

After so many years, and so many changes, the Reddaway home still stands in marvelous condition.

Which, in our eyes, is a pleasant parallel to the resilience, and continued success of Reddaway

Winter safe driving tip: 4
Tip #4: Equip your car

Even the best of drivers can find themselves in a bind due to an accident or car troubles. With low temperatures still lingering in parts of the region, it's important to keep yourself well equipped in case of an incident.

Weather appropriate clothing such as jackets, boots, gloves, and hats are essential when you find yourself stranded on the shoulder.

Flashlights, flares, and high-calorie, non-perishable foods like candy or canned nuts will ensure visibility and nourishment if help is not readily available.

It is always wise to prepare for the worst--in any type of weather, and in any facet of life.

So keep your car equipped, and stay safe!

Winter safe driving tip #4: Equip your car

Happy St. Patrick's Day!

Enjoy the luck of the Irish this March 17.

Depend on next-day expertise from Reddaway every day.

Contact your local service center or call 1-800-395-1360 or go online.

Learn more.

Happy St. Patrick's Day!
The NTDC excitement begins . . .

Reddaway drivers will be participating in state truck driving championships starting in April and going through June in hopes of winning a championship at state level and qualifying to head to the National Truck Driving Championships (NTDC) in Minneapolis Aug. 7-11.

The National Truck Driving Championships is a competition of professional truck drivers hosted each year by American Trucking Associations.

This competition has a long history that dates back to 1937 when it was known as the National Truck Roadeo.

The National Truck Driving Championships pits the top qualifiers from each state's Truck Driving Championships (TDC) against each other in pursuit of the title of Grand Champion.

Known to many as the "Super Bowl of Safety," these annual competitions inspire tens of thousands of drivers to operate accident-free for the right to compete. Find out more about Nationals. 

We will keep you up-to-date on the state-wide progress of our Reddaway champions of safety.

Watch for more news in future issues of Reddaway Today.

The NTDC excitement begins . . .

Spring Equinox--first day of spring--March 20!

Sunny days bring out cyclists and motorcycle riders.

Whatever you drive, be safe and take an extra look.

Find out more about the Spring Equinox (March 20).

Spring Equinox--March 20

Save those shipments from freezing!

Mark your shipments and bills of lading with "Protect From Freezing" to receive specialized freeze protection services.

--Available on inter-mountain direct service points
--Pickups made Monday through Thursday for next day lanes
--Service features technically-engineered and environmentally-friendly CargoQuilt® covers

Get started today!

Save those shipments from freezing

Every shipment is a priority!

As the next-day leader in the West, Reddaway offers comprehensive next-day service, including intra-CA; on-time performance that surpasses all published industry averages; and superior damage-free handling.

Check it out!

Every shipment is a priority!

Are you a Reddaway Rewards member?

Rewards members enjoy special savings when they ship more with Reddaway.

To learn about Reddaway Rewards, talk with your Reddaway account manager today.

Now all next-day delivery shipments within the Reddaway network count toward Rewards points.

Find out more.

Get the latest looks!

Check out our updated Reddaway merchandise, now available at the Reddaway Company Store.

Shirts, caps, gloves . . . our online store offers handy reminders to make Reddaway your first choice for fast, efficient, claim-free service.

Updated Reddaway merchandise


You can read back issues of Reddaway Today by going to our archives.

Reddaway Today archives

Have a question or comment?

Just let us know!

Question or comment? Let us know!

What's new at Reddaway
High-speed and high-quality service open door to Jeld-Wen

High-speed and high-quality service open door to Jeld-WenOne- and two-day deliveries opened the door to satisfying the shipping needs of Klamath Falls-based Jeld-Wen. To keep it open, the giant maker of doors, windows and other building parts, which employs 20,000 people in more than 20 countries, demands safe deliveries along with speed.

Reddaway meets that demand with over 98 percent damage-free delivery of exterior doors shipped from the Jeld-Wen plant in Chiloquin, OR, to more than 200 locations in seven states.

As shown above (L/R): Mike Quatman (Jeld Wen General Manager),  Travis Henson (Reddaway Account Manager), and Joe Kuykendal (Jeld Wen Asst. Gen. Mgr.).

Reddaway picks up shipments at the Chiloquin plant every day. "We run 70 to 100 bills out of Chiloquin a week," said Mike Quatman, general manager of the company's Jeld-Wen Door Systems division.
They choose Reddaway because the one- and two-day lanes in our network Ninety-five percent of those bills are special order business for a big box retailer of home improvement products. The doors are shipped to stores in California, Oregon, Washington, Wyoming, Idaho, Utah and Nevada.

"I need to service 129 stores out of here and another 90 with special orders. That's well over 200 stores. Reddaway can reach any store in the required lead times," said Mike.

Predictable deliveries are essential to Jeld-Wen's special order business for the big box retailer, explains Travis Henson, Reddaway account manager. "Jeld-Wen has ten days from the date a custom-made door is ordered to deliver it. They choose Reddaway because the one- and two-day lanes in our network give them at least seven days to manufacture a custom-made door."

Mike credits Travis with developing solutions that led to a 100 percent improvement in damage-free deliveries in just six months. "Travis has done a great job. We would not be at this point without the folks at Reddaway listening and understanding our needs for on-time delivery without damage. Reddaway is uniquely set up to help us meet our commitments," said Mike.

Our team of sales and customer service professionals is ready to find the best Reddaway solution for your on-time and damage-free regional LTL shipping needs. Call us at 1-888-420-8960 or go online.

News & other stories
The best LTL service in your own backyard

The best LTL service in your own backyardNowadays, simply hearing the term "Customer Service" can inspire headaches for many of us with unpleasant images of automated call centers and endless holding patterns.

While the business practices of many companies have turned "Customer Service" into a negative, Reddaway has remained positively committed to doing those two simple words justice. This distinction is one of the qualities that allows us to maintain long-term, positive relationships with our customers.

Take multiple-award-winning Orenco Systems for example . . . Orenco Systems, a global leader in sustainable wastewater management solutions based out of Sutherlin, OR, has been shipping with Reddaway for 26 years. Their affordable, efficient technologies have been leading the industry in being "green" since before "green" was even a buzzword. Their products are sold through over 500 distribution points worldwide.

Despite their expansive, global reach, Orenco still values the regional expertise that Reddaway provides. Orenco traffic manager Chris Semreau expressed the significance of reliable, local service to their operations: "Having a local hub really helps us. The local Reddaway terminal (Roseburg, OR) allows us more time to have our product ready and loaded on the trailer, and still make the cut-off for standard delivery times. It also means we can get extra trailers for busy days with short notice, and have multiple trailers staged at our facility when needed."

But it's not only by virtue of convenience that Reddaway remains Orenco's preferred shipping partner. Chris Semreau went on to explain that our unmatched value, performance, and customer service makes sticking with Reddaway a no-brainer.

"Now that we have grown, there are many freight carriers competing with Reddaway for our business. Outstanding service, very competitive rates, a local terminal, and a longstanding relationship with the ability to talk to a live person when we have an issue, means that Reddaway continues to carry approximately 80%+ of our LTL freight (based on lane availability etc.)."

"Reddaway account manager Bryan Nelson is very proactive and rarely more than 2 to 3 weeks go by without some sort of contact or checking in. Reddaway Regional Vice President Carl Hicks has visited our facility and is always available to help as well. And terminal administrator Becky Gausnell is always quick to respond to any questions or needs that we have."

Chris Semreau concluded, "As the traffic manager, I am confident Orenco is being diligent with our customer's freight dollar by getting top notch service at the best possible value with Reddaway."

Seven years of safety . . . and counting

Seven years of safety . . . and countingWorkplace safety is something that requires commitment on all levels--from the policies put in place by management, to the day-to-day conduct of employees. And while there are a number of ways to measure safety, the rate of lost-time injuries is a rather straightforward and telling one.

That's why the Eureka, CA terminal is hard to miss when browsing Reddaway safety statistics.

As of March 2, 2012, the Eureka terminal has gone 2,608 days without a single lost-time injury. That is 7 years and 52 days straight without incident.

While clearly a significant figure, what does it really mean?

According to Eureka terminal manager, Duane Lemley, it's about employees' well-being: "The major significance is that our employees, who are our most valuable asset, did not get injured. In many cases we talk about the monetary cost of an accident. However, there is a real personal cost to the employee and their family after an injury. For Eureka to go over 7 years without a lost time injury is very significant in that our employees went home healthy."

Reddaway President T.J. O'Connor had this to say about Eureka's achievement: "I would like to extend my appreciation and well deserved recognition to all the professionals in Eureka. Your team sets a great example for the rest of us to follow. I look forward to continued milestone performances in Eureka."

While Eureka's safety record is truly exceptional, the ideal of workplace safety is of the utmost importance throughout all of Reddaway. Be it on the road, or at the terminal, we at Reddaway seek to uphold safety in all aspects of our business. While Eureka, CA can demonstrate that with its superstar numbers, Reddaway at large does so with consistently exceptional OSHA DART rates, CSA scores, and on-time, damage-free performance.

Reddaway strives to minimize risk at every level, but safety still relies heavily upon the individual putting policies into practice. And that's why the Eureka terminal deserves a round of applause.

As Duane Lemley puts it, "It takes a team to reach this accomplishment." So congratulations to the whole Eureka team for exemplifying the high standards of safety that make Reddaway the best in the West.

Ready to chat online whenever you are

Ready to chat online whenever you areAre unanswered questions about transit times, coverage, documentation or other details keeping you from ordering shipping services online?

Would you welcome the chance to connect online with a live person who is ready to schedule a shipment pickup or check the status of a shipment for you?

If you answer yes to either question, click on the Launch Reddaway Chat icon in the upper left hand corner of any Reddaway web page.

One click triggers a new window where you can ask questions, get answers and advice from a Reddaway customer service representative--all in real time.

Use Reddaway Chat to order pickups, obtain tracking information, and get shipping questions answered. In addition, learn more about Reddaway services and solutions for your regional LTL shipping needs through our live chat service.

When the chat is over, you can review what was said by simply scrolling your screen. You have a written transcript of the entire conversation.

Reddaway Chat is available anywhere you have an Internet connection. Start talking online with Reddaway today!

Delivering an exceptional customer experience

Supervisor of Customer Solutions Bruce WeaverA warm welcome to new Supervisor of Customer Solutions Bruce Weaver (Clackamas, OR), who joined Reddaway's Customer Care Group (CCG) in January of this year!

"Bruce is high-energy and comes directly from a call center background," says Kim Morgan, senior manager of customer solutions and pricing support. "He has a ton of experience as well as first-hand knowledge of staffing levels, soft skills, training, and motivation techniques that work well in our environment."

Coming out of the blocks, Bruce conducted surveys of the customer service department, as well as the terminals, to research attitudes, needs, concerns, and priorities as well as to gauge the levels of motivation and morale. Bruce plans to conduct subsequent surveys on an ongoing basis as part of an overall continuous improvement effort. Being consistent is "definitely in the plan," he says.

Reddaway employees and customers alike will benefit from the new programs. For example, Kim and Bruce are now creating a learning environment for the team of 34 customer service representatives (CSRs).

"We're including the CSRs in management initiatives and helping them better understand the industry so they can help customers on a deeper level," explains Bruce.

Monthly training presentations are another new development, which "helps make sure our CSRs have all the information they need to answer virtually any question," says Bruce. One training topic will be covered each month. Current topics include claims in March, pricing in April, and billing in May.

CSRs will also participate in one-page refresher trainings mid-month "to make sure everybody is ready–to keep their skills at the highest level," he says.

"We're striving to handle each call efficiently the first time--in a polite and positive manner. We try to make sure we're answering every question and that we are doing what the customer is asking us to do.

"We want to make sure each customer gets the best possible experience on every call: easy, helpful, efficient, world-class service."

Bruce is just one example of the people and service that keeps customers coming back to Reddaway.

Experience Reddaway service for yourself. To schedule your next shipment visit or call our Customer Care Group at 1-888-420-8960.
Industry news
Risk mitigation among supply chain trends for 2012

Risk mitigation among supply chain trends for 2012Significant disasters starting with flooding in Australia in 2010 leading up to the Japan earthquake and tsunami in March of last year and culminating with flooding in Thailand, supply chain risk must be on the top of manager's lists because of the billions of dollars at stake.

In 2012, this will be even more important as fuel pressures and challenges in the maritime and air cargo sectors start to play a role in risk. Read more

Global fuel cell supply chain will require major capital investment for growth

Global fuel cell supply chain will require major capital investment for growthTrucking firms have started to experiment with LNG and CNG fuels as an alternative to diesel.

In order to make this feasible, a national infrastructure must be built to support that investment. The Natural Gas Highway is a linked set of 150 refueling stations being put into place by Clean Energy Fuels--and will subsequently receive significant support from other private enterprise.

With the first significant Class 8 trucks being put into use in the West, there should be an expansion of fuel cell usage in the heavyweight classes.

U.S. exporters to spend more on transpacific

U.S. exporters to spend more on transpacificMaritime fees on both the West and East coasts have plummeted this year--specifically in the bulk goods sector.

Although containerized freight continues to set records at various ports around the country, pricing pressure and an increase in fuel costs is going to keep maritime companies scrambling to increase yield.

This trend could increase the Asia/U.S./Europe trade lanes more significantly--and change certain U.S. distribution patterns and general freight flows. Find out more.

Tips to make
your life easier
Tracking by pickup number is newest timesaver

Tracking by shipment pickup number is the newest way to save time at users can now track their shipments by pickup confirmation number.

No more calling customer service to ask for PRO numbers.

Instead of picking up the phone, login and go to the tracking tab:

  1. Click "Track Shipments" on the drop down menu. 
  2. Select "Track by Single Reddaway Pickup Number" or "Track by Multiple Reddaway Pickup Numbers."

If you enter a single pickup number, the PRO number or numbers assigned to it will display, and you can immediately begin tracking.

If you enter multiple pickup numbers, you will receive an email listing the PRO assigned to each shipment pickup number.

Enter the shipment pickup number--get the shipment PRO number. It's that easy.

Tracking by pickup number is the newest self-serve option for shipping control and convenience at

Not a registered user? Sign up today!

Optimize your Outlook experience

Optimize your Outlook experienceEmail is increasingly the preferred mode of communication both in and out of the office. It provides a means of fast, storable, organizable, and secure informational exchange. However, in order to reap the time-saving and security benefits of email, you must know how to use your client wisely.

The following are five handy tips to keep your Outlook use safe and efficient.
1.) Clear the clutter: Don't waste precious time wading through a clogged inbox. Make a point to clear your inbox once a month (or more) of unneeded mail by deleting or archiving items. Deleted items can be permanently removed from your account by clicking the Empty button. Also, selecting the Auto Archive feature will automatically archive old items and help to prevent a messy inbox.

2.) Never run out of room: Folder-use and archiving are essential to keeping organized, but neither addresses the issue of limited storage space. The dreaded "Your mailbox is almost full" message can be easily avoided by storing archives and folders to your hard drive as a .pst file. Visit this guide to learn how.

3.) Inhibit intruders: Password strength is an oft-overlooked security measure that is solely in the hands of the user. Longer passwords that combine mixed cases, numbers, and symbols are ideal.

4.) Cut time with Shortcuts: Did you know you can spell-check an entire email by simply pressing F7? If not, you've been missing the time-saving features of hotkeys and shortcuts. For a complete list of keyboard shortcuts visit this guide.

5.) Don't type it twice: Spare your fingers by utilizing out of office replies and pre-addressed email templates. Access out of office replies through the "Out of Office Assistant" under the "Tools" menu, and email templates by right-clicking your desktop and selecting "New" > "Shortcut."

Make your work easier by making your mail client work for you! For more info on optimizing your Outlook experience, visit the Microsoft Outlook How-to Guide.

By way of the highway

Highlighting how trucking affects our lives, and the people who make it happen

According to the Bureau of Transportation Statistics, on a typical day in the United States about 32 million tons of goods valued at 25.2 billion dollars move via trucks on our nation's highways.

Here at Reddaway, we understand that at the core of those statistics are real, hardworking people--people who climb into a truck cab every day to keep America's gears turning. That's why we have created this series "By Way of the Highway"--to honor the people who transport the goods we need to survive. 

Nineteen-year Reddaway veteran Wade Duerksen (Denver, CO) truly enjoys trucking. On a warm, sunny afternoon in Denver, Wade expressed his appreciation for what he does in no uncertain terms. "I love the freedom of driving. And I love being out and talking to people. On a day like today especially, it feels good to not be stuffed up in an office."

Reddaway veteran Wade Duerksen And even in not so pleasant weather, Wade takes pleasure in what he does, largely because of the people. As a city driver, Wade serves a designated region of Denver, making deliveries to regular customers on a daily basis. Just six months ago his route was changed back to one that he hadn't run for over five years. What surprised him was the warm welcome he received from the customers he hadn't seen for so long.

"When I started back on the route, I realized that a lot of the same customers were still working with us in the area, and they all remembered me. The smiles that greeted me when I walked back in after all that time was a great feeling. That was a memorable first couple of weeks."

It's those long-standing, close relationships that make Wade happy to be a part of Reddaway. From those close ties come the values of on-time, damage-free, and friendly service. Wade explained that this attitude towards customers and employees alike is what has kept him with Reddaway for so long.

"You're not just another customer with Reddaway, and you're not just another employee either. Even through the down economy the company has always taken care of me and my family. The upper management really takes the time to get to know you. It's not just 'hey that's one of our guys'; they know me, and that's important. When I first started with Reddaway, it was much smaller, but even as we've grown so much over the years, it's always stayed family."

Wade's commitment to service isn't only about strong bonds and friendships. He is also deeply invested in improving his craft, and can be quite competitive in his pursuit of excellence. For the past seven years, Wade has competed in the annual Colorado State Truck Driving Championship, and even went on to compete at the national level in 2008.

"Every day I take my job as a challenge," he explained. "It takes real dedication to improve your skills."

And no one can doubt Wade's level of dedication. He says that in the weeks leading up to the competition, he and fellow Denver terminal drivers arrange times outside of work to train, setting up obstacle courses and coaching each other on mechanics. It was Wade who first convinced Denver driver John Lopez to participate in the competitions. Since then John has taken home multiple trophies from the state and national levels.

This year, Wade says that two more Denver drivers will be competing for the first time and training with the team.

In addition to his participation in truck driving competitions, Wade is also a member of the Denver terminal Safety Committee, with whom he meets every month to discuss ways of improving workplace safety.

Wade's involvement stems from a desire to ensure the well-being of himself and his coworkers. "We do our best to make the workplace safer for everybody, so that we can all go home safely to our families every day."

Wade Duerksen embodies the many principles that Reddaway seeks to uphold: friendly, reliable customer service; unparalleled safety; and an unwavering commitment to improvement. It's people like Wade who allow us to lead the region in next-day, claim-free service; and to maintain the bonds with customers, and each other, that keep us strong.

Good luck to Wade and the rest of the Denver team in this year's competitions!

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